For the LOVE of Fashion - Fashion Aces Served Up at the US Open

It has been a long time since Rene Lacoste first wore his fashionable polo shirt to the 1926 U.S. Open championship. A year later the classic Lacoste polo was mass marketed to the fashion world. Since then, fashion has slowly evolved and made its presence into the sport of tennis. In recent years, Polo Ralph Lauren has taken an interest in sports and tennis in particular. As the official apparel sponsor of the US Open, all ball boys and girls, and on-court officials don the classic American luxury brand giving a fresh, fashionable vibe to the sport. Today, as the US Open continues into its first week of play, we are reminded of how far the sport has gone in terms of fashion.

US Open fashion revolutions of note:

1933 - The lovely Helen Jacobs takes Queens, NY by storm with her Bermuda shorts.

1949 - Arthur Ashe wins the U.S Open sporting short shorts and fashionable black-rimmed glasses.

1970 - US Open permits pastel colors after television viewers complain they canʼt tell players apart from their all-white outfits.

1987 - The birth of the tennis bracelet. Tennis legend Chris Evert loses her diamond-studded bracelet on the US Open court. Tiffany & Co and Bvlgari create their versions.

2002 - Serena Williams plays in her infamous tight and shiny black “catsuit” bodysuit.

2004 - Leopard-print makes a statement on the court. Bethanie Mattek sports the animal print outfits.

2007 - Current tennis superstar and fashion maven Maria Sharapova sports a Nike dress encrusted with 600 Swarovski crystals inspired by the Manhattan skyline.

Even though the US Open 2010 is only three days into its two week event, we are already seeing some great fashion being worn by some of the brightest and best superstars of the sport today.

Maria Sharapova in a sleek teal dress with ruffle hem.

Venus William in tennisʼs version of the LBD with frills.

Roger Federer in classy navy with tailored collar trimmed in white.

Of course, no event can be considered fashionable if the Editor-in-Chief of Vogue, Ms. Anna Wintour, herself is not in attendance.

As the US Open progresses, we are excited to see whatʼs to come. If these few days are any indication, we canʼt wait! Match point granted to the fashion designers behind the ensembles this year.

xoxo,

The Fein Girls

My new Fashion Shoes - Clogs ♥

Clogs are set to be a huge fashion trend this year, you know it, I know it and anyone who knows anything about fashion knows it.

My eye is always looking for something new and fashion. And this season clogs was on my shopping list. I bought them from Topshop *version of Chanel's wooden clogs*. They are comfortable, and yes, they give me  the height of a platform without the bunions.

Because these shoes are not the most elegant, simple and feminine shoes in the world , so make sure that the rest of your outfit is . You can wear with the sporty and frilly minidresses and shorts that went down the runway.
♥

Therefore, they became the perfect update for every fashionista.♥

[hello lovely] September Resolutions

Hello September. Can I tell you a secret? You're supposed to be Spring! It's ok though, I also forget things sometimes.

And also, I love the rain. September and I are going to be good friends, I can just tell.

So another month has started and it's about this time that I realised that it's only four months (4, in case you hadn't grasped the smallness of that dear little even number) until December (Christmas, New Years, my birthday) and there are SO many things that I wanted to get done this year that I just plain haven't.

Seems even though we all know that time flies past at a super fast pace, we never learn to just get things done now! I'm an expert procrastinator, I'd love not to be but I am.

So my September resolution: I will procrastinate less and do the things I want to which are,

Find out about buying a sewing machine
Go for sewing lessons
Book lessons for my drivers (30 Sept eek!)
Draw more
Look into doing a design course
Write more, for me
Make the lovely drummer dinner (without his help *see: taking over completely)
Go back to the gym, and keep going regularly
Eat more vegetarian food (because I actually love it)

This stormy(ish) Cape Town weather doesn't do much for my wanting to be active as all I want to do right now is go home and curl up under the covers with a good book or even better Gossip Girl episodes...

Though I do love the thought of kissing the lovely drummer in spring showers

Any September resolutions you want to share?