Happy Friday!
We have some news for all you fashion savvy gals out there! Stefano Tonchi, the editor of T: The New York Times Style Magazine, has been appointed editor of W, the fashion magazine published by Condé Nast. Since the announcement, which was made on Tuesday, there have been numerous reports going around, and while many are purely speculative, one thing is for certain, Tonchi intends on transforming W into a more general-interest style magazine and less of a "fashion-obsessed publication."
To be specific, Tonchi called the move "a new challenge" with "a company whose priority is publishing magazines, versus, you know, a company whose priority is publishing a newspaper.” He doesn't know if he'll take T editors and writers along with him to W, because it's still somewhat unclear who will continue to work at W now that, after splitting from Fairchild Fashion Group, it no longer shares staff with WWD.
Tonchi also said in an interview that he began talking with Condé Nast just last week. “I share a set of values with the Newhouses,” he said of Condé Nast’s owners. “We believe in the strength of journalism on paper, and we believe in magazines, and I think we believe in this kind of fantastic combination of images and words that publications are.”
We're rather excited to see the final result of this new direction!
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